Smartphone: That is the most well-liked smartphone on the planet

For the previous few years, the iPhone has at all times emerged as one of many — if not the — hottest smartphones on the planet. It seems to be like 2023 isn’t going to be any completely different. Or not less than the primary half of it as a report by Omdia means that the iPhone 14 Professional Max is the hottest smartphone on the planet. Notably, the iPhone 14 Professional Max can also be the most costly iPhone one should purchase. “The iPhone 14 Professional Max is essentially the most shipped smartphone worldwide within the first half of this 12 months, with Apple transport a complete of 26.5 million models,” famous Omdia’s Smartphone Mannequin Market Tracker. The information is for the primary half of 2023.

Demand for premium telephones on the rise

The report additionally highlights that the worldwide smartphone market is recording destructive development. As per Omdia, that is primarily as a result of the “the mid- to low-end market shrinks on account of financial recession and the enlargement of the used smartphone market.”
The premium smartphone market, then again, is steadily growing as a result of alternative demand for Apple’s premium fashions stays strong. “As well as, because the desire for Apple will increase as a premium smartphone, particularly inside rising markets, the gross sales quantity and proportion of high-end fashions reminiscent of Professional and Max proceed to extend amongst Apple’s iPhone sequence,” notes the report.
The forecast for subsequent 12 months can also be not too good for the smartphone market. “The droop within the mid- to low-end market is predicted to proceed into the second half of this 12 months, and the growing portion of the premium market is predicted to proceed within the second half of this 12 months with the launch of the brand new iPhone 15 sequence,” mentioned Jusy Hong, senior analysis supervisor, Omdia.
Hong mentioned that Apple will see an analogous pattern for iPhones. “Apple’s shipments of Professional and Professional Max will enhance on account of strong demand for premium fashions, however general iPhone shipments this 12 months will probably be much like final 12 months or lower barely on account of weak demand for normal and plus fashions.”